dream, design&build.

Travis Doughty
Lead Experience Engineer
Hey there, I’m a Lead Experience Engineer with a background in Graphic Design, living and working just outside of Toronto.
I specialize in building high-performance web applications where aesthetic precision meets scalable engineering.
a few things I've had the pleasure to work on
Optum Rx
Currently leading frontend architecture for Optum Rx via Publicis Sapient. I specialize in building large-scale, enterprise-level healthcare platforms within the UnitedHealth Group ecosystem, transforming complex medical data into intuitive, high-performance digital tools.
Joe Fresh
Served as a Lead Experience Engineer integrated within the Joe Fresh digital team to drive a comprehensive architectural rebuild. I led a team of frontend engineers to execute a complete platform transformation, implementing a modern stack to support high-traffic e-commerce demands and a refreshed brand identity.
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Ariad Communications
Collaborated in a multidisciplinary effort across UX, Creative, and Development teams to redesign and engineer the agency’s primary digital presence. Focused on creating a high-performance, responsive site that showcased the agency's modern technical capabilities.

TD Art
Engineered a responsive framework for the TD Art platform while adhering to strict institutional web standards. The project involved migrating legacy layouts into a modern grid system and ensuring a seamless, mobile-friendly experience across the existing site infrastructure.

OTIP
Developed a modular, component-based frontend architecture in close collaboration with the design team. By establishing a shared library of reusable UI elements and optimized assets, we achieved high visual consistency and significantly reduced development overhead.

Cambridge FX
Contributed to the development and final finessing of a modular platform for an international financial services brand. Implemented a flexible, configuration-driven approach to page building that allowed for rapid scaling and global brand consistency.

The Body Shop
Managed the end-to-end development of over 20 unique high-conversion landing pages for various product lines. I architected a custom templating system and reusable component library to accelerate the production cycle while maintaining high-fidelity creative standards.

